However, the show survived cancellation for three seasons across two networks and was brought back to life on the big screen thanks to a partially fan-funded film. Veronica Mars, she’s a survivor.
At the 2020 Television Critics Association winter press tour, Hulu boss Craig Erwich addressed the show’s future on the streaming platform.
“We were thrilled with the entire Veronica Mars experience that we brought to our viewers. It was a really unique set of content,” he said, noting the first three seasons came out of streaming storage before launching the fourth season.
Erwich said many people discovered the show for the first time on Hulu.
Kristen Bell has starred in all iterations of the series as the titular character, a snarky private eye. The show started with Veronica in high school, followed her to college and then in the fourth season caught up with her as a 30-something still trying to figure her life out.
Erwich said the decision to kill off Logan was series creator Rob Thomas‘ and they stand by his decision and called it a “satisfying experience.” The Hulu exec also defended the streamer’s decision to drop the show a week early, during Comic-Con, as a way to eventize the launch.
Bell previously told E! News knowing the show, and the character who has been an inspiration for audiences, was still out there was a comforting feeling.
The death of Logan polarized fans. Thomas explained they decided to kill off the character to push the show forward. “Here’s the thing: It is certainly placing a big bet. And I love Jason Dohring, the person, I love Logan the character. But we really want to be able to do more Veronica Mars in the future and playing a detective series where your kickass detective has a boyfriend or husband back home is not undoable, but not the best version of the show,” Thomas said.
Originally published on on Tuesday, Nov. 12, 2019, at 2:58 p.m. PT.