James Corden has been unveiled as the new ambassador for WW, previously known as Weight Watchers, after becoming ’embarrassed’ over his body.
The Late Late Show host, 42, revealed he has signed up to the health and fitness programme to help shift the conversation around wellness.
He said: ‘I want to change the way that I live. I want to be better for my children and for my family. I don’t want to wake up tired, or feel embarrassed when I’m chasing my son on the soccer field and out of breath after three minutes’.
James joins fellow stars DJ Khaled and Robbie Williams in representing the brand and using the platform to get in shape and change their lives.
He has been married to television producer Julia Carey since 2012 and they share Max, nine, Carey, six, and Charlotte, three.
The TV star, who first burst onto TV screens in scripted series Fat Friends in 2000, said: ‘The weight is not the issue, it’s the wellness of it I am ready to tackle. I’m going to take this year and work towards getting healthy…
‘If 2020 taught us anything it was that taking care of yourself has to be a priority. I called WW because I absolutely believe that they have the tools in place to help me make this change.’
James will follow the new myWW+ which offers a holistic approach to weight loss and wellness by focusing on the pillars of health that have a measurable impact on success including – food, activity, mindset and sleep.
James has been candid about his weight struggles in the past and back in 2017 he shed six stone in weight and found major success in Hollywood, however he has also admitted the one food that he can’t stop eating is bread.
Speaking about the last time he was ‘off bread’ for dietary reasons, James recalled an incident while he was out at dinner saying: ”[I have] a sort of battle with food…
‘Then they delivered this basket of warm, fresh bread and we’re like, “It’s happening, we’re doing it. Who are we trying to kid?” ‘It’s our nemesis, it’s out to destroy us!’
Anna Hill, General Manager of WW UK, said: ‘We’d like to say a huge welcome to James Corden who has joined the WW family today!…
‘This announcement is particularly special for the UK as it’s where his career began and where he remains a much loved and familiar star…
‘We thank James for sharing his story in such an honest and heartfelt way and embracing the power of our community to galvanise the nation to put their health first and make 2021 a more positive year.
‘James has joined WW and started his wellness journey at a critical time for the nation’s health and wellbeing. Recent WW research says that 4 in 10 Brits feel less happy and healthy than a year ago and, like James, 83% are ‘looking for help with their wellness journey’.
WW CEO and President, Mindy Grossman added: ‘James has the distinct ability to inspire people through his vulnerability, his humility and through his humor…
‘We are beyond fortunate to have him as our global partner as he shares his poignant perspective during a time when it’s more important than ever to prioritise our health.’